The NBCSP campaign supports the program expansion with activities designed to inform Australians about the changes and encourage participation in the program. The campaign was launched in 2015.
Visit the NBCSP campaign website
Campaign objectives
The objectives of the campaign are to:- increase awareness of bowel cancer
- increase awareness of the changes to the NBCSP
- encourage participation in the NBCSP
Advertising
Public relations
Materials for Aboriginal and Torres Strait Islander peoples
- Print ad
- Radio ad
- A4 Fact sheet
- A5 Flyer
- Images
- Videos
- Case Studies - Personal Stories
- Podcasts - Audio play
- Podcasts - Audio segments
- Podcasts - Case studies
- Resources translated into Alyawarra
- Resources translated into Arrernte
- Resources translated into Luritja
- Resources translated into Pitjantjatjara
- Resources translated into TSI Creole
- Resources translated into Warlpiri